Until Justice Data Partners Rebrand
Project Overview: Until Justice Data Partners (formally Data for Justice) was in need of a rebrand in order to increase funding, improve community outreach, and attract collaborators. The new branding would provide a fresh online presence that will attract an inclusive and passionate audience.
Deliverables: logo, website, letterhead, social media templates, brand standards manual
Team: M. Showalter, Diamond Wade, Lorin Gregory, Alex Tompkins
Role: Project Manager, Website co-lead, Brand Standards Manual lead Designer
Awards: 2022 AIGA 100 Show - Top 100
The Approach: Until Justice Data Partners (UJDP) believes that data can be a powerful advocacy tool. UJDP seeks to encourage more community-based research and partnerships, creating a community of justice researchers empowered to use data in their work. To honor these values, my team ensured that the new design was inclusive, true to the mission, and remained youthful.
The Solution: The new brand for Until Justice Data Partners is bold, inclusive, and dynamic. I was responsible for designing the brand standards manual which will go on to guide the visual direction of UJDP for time and time to come.